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33 things to think about when you check your newsletters and leaflets (10 May 08)

Read them now: they will save you a lot of time and bother later


Always try to leave enough time to review, edit and rewrite. Some professional copywriters review and rework their work at least 5 times. The things to look for include:

  1. Go back to your original objectives. What did you want to communicate – what did you want people to do know and do?
  2. Have you met them? If you were trying to get people to attend a meeting d…

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