
Does "ethnic matching" pay in research interviews and focus groups? (14 Dec 14)
It seems logical – but is it always the best approach? An expert gives some sensible guidelines
If you conduct research among ethnic minority groups, chances are you’ve wondered about this – even if you aren’t familiar with the jargon.
Is it better for the researcher and the participants to come from the same ethnic group: what they call “ethnic matching”? It seems logical, doesn’t it, that people will be more honest speaking to someone from their own community. But are…
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Comments
Comment by Sarah Southwark Council — 24 Aug 09 at 09:50:46
Useful pointers - would have been good to have the 'cons' to matching/non-matching as well as the 'pros', but helpful as far as it goes.
Comment by Annie Isos Housing Group — 27 Aug 09 at 11:40:42
Certainly provides angles to consider for the future, very useful.
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