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8 ways to overcome the panic those blank pages produce (18 Jul 13)

If you are new to writing promotional material you probably know that getting going is one of the most difficult things to do.

There is something about staring at those empty pages that makes your brain freeze up.

If you ask questions though, you always get ideas.

When your'e stuck next time try these:

1. Who are you talking to?

2. Why are you writing – what’s your aim?

3. When are you speaking to them?

4. What’s going through their min…

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